Values

Culture Immersion

The act of surrounding yourself with the culture of a place. It might mean living with a family and helping out on their farm, or simply sharing a meal with a local. Cultural immersion is a unique experience that can open doors to a deeper understanding of an unfamiliar. Cultural Immersion is the first step towards the idea of Cultural Exchange.

Tyndis Heritage Trails are keen in organizing Village Walk along the routes of Malabar. Village Walks are in our experience, the best way to explore and witness the life of the place you travel to. As the saying goes, “Villages are the places where the soul of the Country lies!”. In Tyndis Trails, guest are taken along the length and breadth of the beautiful villages by amazing storytellers

Activities and Experiences for the best memories of anybody’s travel to a place. Tyndists understand this best and we have worked with utmost passion to design the Experiential Activities like the Tiny Cigar Making, Handloom Experiences, Theyyam Face Painting, Toddy Tapping, Biriyani Making and the activities that prove to be a part of Culture & Tradition of North Kerala – an experience one should never miss out in Malabar

The warm hospitality and hearty smile on the face of the local people are really welcoming. With every Tyndis Heritage Trail on the move, we are proud to be the ambassadors in kindling the immersion of different cultures, different customs & traditions, different ideas and way of life – yes, different but humane!

Social Entrepreneurship

An effort towards the usage of start-up companies and other entrepreneurs to develop, fund and implement solutions to social, cultural, or environmental issues. This concept may be applied to a variety of organizations with different sizes, aims, and beliefs.

Team Tyndis have the constant aim of emerging as a team who try to tackle society’s most pressing problems and attempt to drive social innovation in field of travel and tourism,environment and human rights, using innovative approaches and devising experiential activities with participation of the local communities.

The way we pursue our goals is what makes us distinctive. Similar to a business entrepreneur, a social entrepreneur operates with entrepreneurial determination and business methods to create financially-sustainable organisations that often have an income-generating stream built into the business model. A couple of keywords that are applicable to Team Tyndis are: Innovation, Sustainability, Responsibility and Social Impact.

At Tyndis, we strongly believe that entrepreneurship describes the combination of a context in which an opportunity is situated, a set of personal characteristics required to identify and pursue this opportunity, and the creation of a particular outcome.

Although social enterprises occupy themselves with the usual business aspects: an appealing product or service, good customer service, ensuring customers return; they can still be regarded as somewhat rebellious in the business milieu. As a social entrepreneur, your market is society and the product you are providing is innovation and transformation within this society. Though social enterprises have a lot in common with standard for-profit business models, maximizing financial returns is not the main aim. Here, the objective is social and environmental enhancement.

Community Building

Tourism must be also aimed at upholding the spirits of Community Building. The local communities of North Kerala are to carefully placed over all the points that come along the journey of Tyndis – right from the Storytellers to the Activity Service Providers!

Tyndis pledge to buy local — including food, experiences, and storytellers. Using tourism to create an undeniably positive impact on local communities. Travelers consciously exercising their purchasing power can effectively redistribute money from the developed world into developing countries.

While tourism in general spreads the money, it’s local-level tourism specifically that has such a profound effect on poverty alleviation — and it’s here that travelers and the industry must more fully commit to using tourism for good. There’s a lot of room for improvement in both the industry, and in traveler spending habits on the road.

Researchers found from the studies about the Tourism in Thailand that an estimated 70% of all money spent by tourists ended up leaving Thailand (via foreign-owned tour operators, airlines, hotels, imported drinks and food, etc.).

Estimates for other Third World countries range from 80% in the Caribbean to 40% in India.” This trend, dubbed ‘tourism leakage,’ stems from all-inclusive travel packages that prevent travelers from interacting with local communities — meaning “not much opportunity is left for local people to profit from tourism. Responsible tourism is any form of tourism that can be consumed in a more responsible way. Tyndis Heritage Project is responsible to cater for Community Building!

Responsible Tourism

Responsible tourism is any form of tourism that can be consumed in a more responsible way. “Responsible tourism is tourism which: minimizes negative social, economic and environmental impacts. generates greater economic benefits for local people and enhances the well-being of host communities.

The whole story behind it is about “making better places for people to live in and better places for people to visit.” Responsible Tourism requires that operators, hoteliers, governments, local people and tourists take responsibility, take action to make tourism more sustainable.

The efforts from Tyndis Heritage Project is closely associated with the steps taken by Responsible Tourism Initiative of Kerala Tourism. The efforts are envisaged with a ‘triple-bottom-line’ mission which comprises economic, social and environmental responsibilities. Making tourism a tool for the development of village and local communities, eradicating poverty and giving emphasis to women empowerment are the main aims of the Responsible Tourism Mission. The efforts are to provide an additional income and a better livelihood to farmers, traditional artisans, and marginalized people along with creating a social and environmental equilibrium.

Tyndis Heritage Project makes this possible in the Social aspect by promoting Cultural Immersion and further Cultural Exchange through the Experiential Activities and Storyteller Village Walks organized as part of the Heritage Trails. Considering the Economic Responsibility, we are consistently thriving to ensure that the Local Communities who are engaged in activities that can be showcased before the Tourists to earn them their share of living! Looking at the Responsibility towards the Environments, we take utmost care in preserving and conserving the eco-system of the region – be it the Mangroves or the Sacred Groves!

Sustainable Tourism

Sustainable tourism is the concept of visiting a place as a tourist and trying to make a positive impact on the environment, society, and economy of it. It’s a step towards building a travel culture that keep guard for the sustainability of the tourism resources – both human and nature for the generations to come!

All tourism activities of whatever motivation – holidays, business travel, conferences, adventure travel and ecotourism – need to be sustainable. Sustainable tourism is defined as “tourism that respects both local people and the traveller, cultural heritage and the environment”. It seeks to provide people with an exciting and educational holiday that is also of benefit to the people of the host country.

“Without travel there is no tourism, so the concept of sustainable tourism is tightly linked to a concept of sustainable mobility. Two relevant considerations are tourism’s reliance on fossil fuels and tourism’s effect on climate change.

72 percent of tourism’s Carbon Dioxide emissions come from transportation, 24 percent from accommodations, and 4 percent from local activities. Aviation accounts for 55% of those transportation Carbon Dioxide emissions (or 40% of tourism’s total). However, when considering the impact of all greenhouse gas emissions from tourism and that aviation emissions are made at high altitude where their effect on climate is amplified, aviation alone accounts for 75% of tourism’s climate impact.

Tyndis Heritage Project closely relates our activities with the notion of Environment Conservation and Preservation. Campaigns that aim at preservation of the Mangrove Forests, Biodiversity of North Kerala, Kareem’s Man Made Forest – Lessons and Experience, Medicinal Garden of Divakaran – the Agriculturalist Scientist, Wild Turtle Conservation Campaigns by Neythal, Journeys along the Monkey Island and the Sacred Groves of Malabar etc. are the major efforts towards Sustainable Tourism taken forward by Tyndis Heritage Project.

‘Plant a Tree Programme‘ is a step towards the realization of the concept of leaving back a positive footprint by the tourist. This is where the tourists are invited to contribute towards the Reforestation Campaigns led by Tyndis Heritage Project in conserving the Mangrove Eco-system of Kerala.

Eco-Friendly

Grow the business in full harmony with the nature, taking careful steps in exploring the abundant richness of the unexplored lands of North Kerala.